Weebly website on care plan – JB Embroidery

Where JB Embroidery was:

When Covid hit one of Jenny’s businesses had come to a holt and so wanted to build her embroidery business up as she could still do this while in covid.
She had created her website herself and she had done a good job at getting the information and items she sold on there, but she wasn’t getting the business she wanted from it with little enquies.
Jenny’s website was ranking for 25 keywords and only one keyword was on page one and that was for her business name.
After an assessment of her website and budget, Jenny decided to come onto a website care plan. 

 

Where JB Embroidery is now:

In less than a year of working with JB Emrbroidery, the embroidery business is now thriving, and doubled in size with orders coming in everyday.

What we did:

At the beginning of the care plan we went through her business and customer needs.
We put a strategy together to get the website to achieve these needs and set up analytics to track our process.

The strategy consisted of:

  • Giving the pages a professional look and feel to appeal to the new targeted audience and accommodating more of her branding.
  • ┬áMake the site pages easier to navigate to help customers find what they are looking for quickly and guide them through their customer journey to purchasing.
  • Get the website ranking on the first page for keywords that customers are searching for in the search engines.
  • Adding additional options to the site so the customers have more ways to purchase through from the website.
  • Fixing tags, URLs and other back-end things that were preventing her site from achieving the ranking we wanted.
  • Making use of google my business and the search console, to increase awareness.
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JB Embroidery website design on care plan
Weebly website on care plan
Weebly website on care plan